Xiaomi Dominates Mobile Phone Activations in China – March 2025
Xiaomi has emerged as the leading mobile phone brand in China, achieving a remarkable milestone in March 2025. According to data from a trusted market research firm, Xiaomi recorded an impressive 3.2437 million new phone activations, securing a 17.98% market share. This represents a significant year-on-year growth of 16.99%, showcasing the brand’s relentless innovation in its smartphone lineup, expansion of its AIoT ecosystem, and ongoing software enhancements.
Competitive Market Performance
The latest figures from the Chinese mobile phone market reveal a competitive landscape for new device activations from weeks 10 to 13 in March 2025:
| Brand | New Activations (Million) | Market Share (%) | Year-on-Year Growth (%) |
|---|---|---|---|
| Xiaomi | 3.2437 | 17.98 | +16.99 |
| Huawei | 3.2296 | 17.90 | +19.87 |
| vivo | Maintained position | – | Year-on-year decrease |
| OPPO | Fourth place | – | Declining activations |
| Apple | 2.5565 | 9.86 | – |
Both Xiaomi and Huawei are the only brands that managed to achieve year-on-year growth in March, while other competitors faced declines.
Leadership’s Commitment
In response to this impressive achievement, Lei Jun, the founder and CEO of Xiaomi, expressed heartfelt gratitude on Weibo, stating, “Thank you everyone for your support.” This message highlights Xiaomi’s commitment to its loyal customer base, which has played a pivotal role in propelling the brand to the forefront of the market.
Exciting Product Pipeline Ahead
Looking forward, Xiaomi plans to maintain its momentum with several exciting product launches:
- Redmi Turbo 4 Pro: Launching this month, featuring the powerful Snapdragon 8s Gen4 processor.
- 7550±mAh Battery Phone: Designed for exceptional battery life for power users.
- Redmi K80 Ultra: Set to debut in late June.
These upcoming releases are expected to bolster Xiaomi’s sales and solidify its market position throughout 2025.
Key Factors Behind Xiaomi’s Success
Xiaomi’s current success can be attributed to several strategic advantages:
- Competitive Pricing: Offering remarkable value for consumers.
- High-Quality Hardware: Ensuring top-notch specifications.
- HyperOS Enhancements: Continuous improvements in the software experience.
- Growing Ecosystem: Expanding interconnectivity among devices.
- Brand Loyalty: Strong support from tech enthusiasts.
By balancing affordability with premium innovations, Xiaomi is making advanced technology accessible to a broader audience.
Conclusion
Xiaomi’s impressive performance in March 2025 reinforces its status as a leader in the mobile phone market. With a robust product pipeline and a commitment to innovation, Xiaomi is poised for continued growth.
Xiaomi mobile phone activations
Xiaomi leads the market with significant mobile phone activations in March 2025, showcasing innovation and customer loyalty.
mobile market, Redmi, Huawei
xiaomi, smartphone, activations,
